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Partnering with the right rewards provider can encourage plan members to take proactive steps toward improving their health.
According to the CDC, six in 10 Americans-hundreds of millions of people-live with at least one chronic disease such as cancer, diabetes or heart disease. Chronic diseases
75% of the money the U.S. spends on healthcare.
In an effort to curb these seemingly exponential costs for healthcare plans and consumers alike-and to help curb the impact of these diseases-many health plan providers are exploring ways to proactively encourage people to take action by receiving preventative care.
Gaps in care and awareness
that 60% of Medicare Advantage members surveyed say their health plan doesn't encourage actions to improve health, and only 25% say their plan provides personalized incentives.
A HIPAA-compliant and HITRUST-certified rewards partners can help health plans more actively engage members by using incentives to encourage proactive behaviors that may improve overall health, reduce symptoms of chronic diseases, and boost health plan satisfaction. Driving positive engagement can also help raise STAR ratings and HEDIS scores, which often impact how consumers select their healthcare payers and directly impact healthcare plans’ bottom lines.
Closing the gaps
Not sure where to begin when managing an incentives program? That’s what a reward provider is for. Effective reward providers can help you close gaps in care and build awareness about how people can live healthier lifestyles.
The costs to help Americans manage diseases are rising to the detriment of healthcare plans and members. By using a reward provider to offer effective incentives and help your business proactively drive behavior, you can create a ripple effect that helps reduce the spread of chronic diseases, lower healthcare costs, and increase peoples’ satisfaction with your program.
Bill Warshauer is vice president, sales , Hawk Incentives, a Blackhawk Network Business.