Innovation will be necessary to compete for consumers in the new market environment. Using data effectively can help plans stand out.
Rob Graybill
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Rob Graybill is vice president, SmartShopper, at Vitals, a company focused on providing health plans transparency and cash incentive programs to increase consumer engagement, ROI and cost savings among and for its membership.
Articles by Rob Graybill
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Published: January 7th 2016 | Updated:
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