Beef up the business value of CRM by getting back to basics
Customer relationship management (CRM) is a business strategy designedto optimize profitability, revenue and customer satisfaction. With the manytechnical attributes required for CRM transformation, HMOs are especiallyconcerned about ROI, including tangible and intangible benefits. As HMOspursue CRM strategies, they are realizing that the benefits and costs ofthose strategies can be significant.
Common Virus Improves Melanoma Treatment Response, Reduces Side Effects
May 9th 2025Patients who were positive for cytomegalovirus had more immune cells circulating in their blood before they started immunotherapy. This may be one reason why these patients responded better to certain immunotherapy treatments, researchers said.
Read More
Conversations With Perry and Friends
April 14th 2025Perry Cohen, Pharm.D., a longtime member of the Managed Healthcare Executive editorial advisory board, is host of the Conversations with Perry and Friends podcast. His guest this episode is John Baackes, the former CEO of L.A. Care Health Plan.
Listen
The first CAR-T cell therapy was developed and approved by the FDA in 2017 to treat relapsed or refractory B-cell precursor acute lymphoblastic leukemia (ALL). Since then, six additional CAR-T cell therapies have been introduced to the market. Four of the seven are approved for B-cell lymphomas.
Read More
Breaking Down Health Plans, HSAs, AI With Paul Fronstin of EBRI
November 19th 2024Featured in this latest episode of Tuning In to the C-Suite podcast is Paul Fronstin, director of health benefits research at EBRI, who shed light on the evolving landscape of health benefits with editors of Managed Healthcare Executive.
Listen
