Beef up the business value of CRM by getting back to basics
Customer relationship management (CRM) is a business strategy designedto optimize profitability, revenue and customer satisfaction. With the manytechnical attributes required for CRM transformation, HMOs are especiallyconcerned about ROI, including tangible and intangible benefits. As HMOspursue CRM strategies, they are realizing that the benefits and costs ofthose strategies can be significant.
In this discussion, Chad Hatfield, Pharm.D., M.H.A., BCPS, shares his perspective on the evolving role of pharmacy services and the value of collaboration across health care.
Five transcranial magnetic stimulation sessions in one day improved processing speed in adults with schizophrenia, which holds promise for future treatment possibilities, according to researcher Heather Burrell Ward, M.D.
One of teledentistry's most valuable applications is triage — helping a patient understand whether a concern can wait for an appointment, requires prompt attention or warrants emergency medical care.