MHE: What are the top things you want healthcare execs to know about wearables?
Moore: The wearables market is growing. According to the International Data Corporation, shipments of wearable devices are expected to nearly double by 2021, with smartwatches as the fastest growing segment. At Fitbit, we believe the opportunity for the use of wearables in the healthcare sector is a significant contributor to this trend.
1. Fitbit continues to expand its reach into healthcare. Fitbit is currently working with employers, health plans, health systems, and researchers to find new ways for devices to play a meaningful role in better managing health. This includes 1300 corporate customers in 2016 and 70 Fortune 500 companies that have used Fitbit as part of their wellness programs.
2. From a research perspective, there have been over 500 published studies that utilized a Fitbit device. One recent example of how Fitbit devices are used in clinical research is a new study from the National Sleep Foundation and Merck that will examine the impact of sleep tracker data on patient-provider communication.
3. Wearables and the data they provide are powerful healthcare tools. With more than 10 years of tracking users’ health and fitness, Fitbit has one of the world’s largest databases of activity and sleep data, with over 102 trillion steps, 6.5 billion nights of sleep and 116 billion hours of heart rate data tracked. For healthcare providers, Fitbit’s platform can be used to see population health trends and prioritize which patients need more support.
Picard: First, wearables can continuously record objective data related to stress, mood, seizures, sleep, activity, and more. Second, data can be used for changing lives—especially in neurological and psychiatric conditions. Today, wearables are already helping save lives for people with epilepsy. In the future, wearables are going to be help prevent seizures, migraines, and depression. Third, wearables are very good at detecting the many little things that add up to make a difference in health—things too small for most of us to notice each day, but that make a significant difference over many days.