4. Advocate for change
One of the other, more long-term solutions is to advocate for change at the legislative level, says Rosner.
“Be active in working with congressmen, senators, and state and local representatives,” he says. Rosner and Knoer have been vocal about legislative and regulatory changes in the pharmaceutical industry, working with congressional committees and raising awareness in the media.
“I was shocked, because I didn’t think we would have any impact at all when we started some of these conversations,” Rosner says. “But it has really raised awareness to the issues.”
Drug manufacturers pledged last year to keep price hikes below 10%, and the FDA is looking at ways to increase competition and expedite approval of generics, he says.
“Hospitals can make a difference with advocacy,” Knoer adds. “We haven’t solved the problem with drug prices, but keeping this constantly in front of the media is critical. Get Congress to support legislation like the CREATES Act, which would require companies to sell samples for generic development. We have got to get good legislation. This is something all hospitals have to do. A lot of these cases are life and death decisions, and what’s a year of life worth?”